WG2: Experiment design & methodology

Eye-tracking methodology and experimental decisions play a crucial role in this endeavour. There is a range of methodological choices that needs to be carefully addressed. These include font choices in reading experiments, paragraph-level and document-level linguistic and layout characteristics and other formatting aspects. The objective of this Working Group is to converge to a standard experiment design for natural reading experiments. This Working Group will also investigate current state-of-the-art possibilities of using low-cost eye-tracking technology such as webcam-based eye-tracking for reading studies and analyse to what extent and in what way self-paced reading data corresponds to certain reading measures extracted from eye-tracking data. There is a lack of research in that area and the quality of these methods has not yet been thoroughly evaluated for natural reading.

Deliverables

• Guidelines defining general desiderata for experiment design used for natural reading 
• Publication(s) addressing methodological research questions including a paper on lessons learned and best practices for eye-tracking methodology for naturalistic reading experiments 
• Training School and Workshop on eye-tracking methodology

Leader

Prof. Duygun EROL BARKANA
Yeditepe University, Istanbul, Turkey
Email: duygunerol@yeditepe.edu.tr

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